The recent trend for pop up temporary stores I feel is a good concept of how are theme would work. Like the traveling circus pop up stores are temporary. We could use pop up rides and animals and have it displayed in a big top. So are shop display would be a pop up fairground/ circus. I feel this is a really fun aspect and could really push the theme. Either paper animals and rides bright colours and lights. They need to be a spectacle and with the strong circus theme could really work.
Above is a pop up dome in Metropolis mall Indiana and The Reebok pop up store in NYC.
Another shop styling I felt Incorporated are theme and we could collaborate with was Irregular Choice in Carnby Street. The bright contrasting colours. patterns and display suit the colour palette we are developing and feel we could collaborate with this. The differnet textured surface works reall well too.
Another aspect I would like to incorporate in are shop window, pop up shop is have hanging big bubbles with items of clothing, accessories in. It links with the displays at are catwalk show.
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